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Featured in Entrepreneur Magazine in 2015 as one of the "Top 5 Books That Will Transform Your Business", this how-to business book addresses many major categories of an organization’s culture, including hiring the right talent, creating a differentiated service approach, understanding today’s workforce, enhancing internal collateral, utilizing technology, increasing enterprise wide communication, engaging in authentic philanthropic initiatives and highlighting the importance of leadership.
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Using a blended approach of business acumen and music orientation,
Culture That Rocks: How to Revolutionize Your Company's Culture
strategically walks the line between a formalized professional blueprint to overhaul a company’s culture and a more relaxed narrative for the casual reader seeking common sense approaches to keep their company relevant.
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Readers will experience a personalized, 1st-person delivery, dozens of rock star brand examples and case studies, detailed call-to-action chapter wrap ups and unique out-of-the-box analogies throughout—including icebergs, chocolate ice cream, Star Trek, comic books, Peter Pan, flying fish, cartoon classics and legendary Rock ‘n Roll icons.
Buy the book now and check out what all the buzz is about.
Culture That Rocks is available in Print, as an Audio book (narrated by the author) and an eBook (Kindle).
CULTURE THAT ROCKS
How to revolutionize your company’s culture
word on the street about
"CULTURE that rocks"
hamish dodds
Hard Rock International, President/CEO
Culture That Rocks is an eclectic mix of storytelling and practical advice. This how-to business book is full of examples, philosophies, and best practices designed to inspire leaders to amp up their company's culture in every area. Like Hard Rock's brand attributes, Jim's approach in this book is authentic, passionate, irreverent and unpredictable...all vital differentiators in today's social media driven world where all players have access to competitive data and insights. Jim was truly our culture guru and people development rock star. His passion for excellence is woven into every page of this book. Enjoy the ride...!
kat cole
Cinnabon,
President
Jim Knight's approach to service and hospitality is not just a series of best practices for any company where he has demonstrated years of success--it's a way of living, building a culture and running a business that everyone can and should follow and practice. Jim has lived it, implemented it, and taught it for decades. On being the best at creating a culture that service, Culture That Rocks will inspire you and show you the way.
joseph michelli
Chief Experience Officer, The Micelli Experience and NY Times #1 Best Selling Author of Leading the Starbucks Way, The Zappos Experience and The New Gold Standard
In a world where hype often eclipses substance, you have found 'true north'. Jim Knight pours out wisdom and practical advice culled from decades in the trenches at Hard Rock and interlaces it with broad industry experiences as a consultant and trainer in hospitality. Despite the rich content in Culture That Rocks, Jim finds a way to transfix, entertain and transform. If this book were a rock concert, I would be clamoring for a 5th encore. Thanks, Jim for translating the mysteries of 'culture', 'employee engagement', and 'branding' into a memorable, inspiring, and essential tool. Culture That Rocks holds a revered place on my bookshelf.
jim sullivan
Sullivision, CEO and Author of Multi-Unit Leadership and Fundamentals
If you consistently build and strengthen a business' culture, that culture will consistently build and strengthen your business. Jim Knight's book, Culture That Rocks, aims square at the many challenges surrounding this quest, and provides insight for any leader looking for ways to build stronger, happier and more productive teams.
alan schaefer
Banding People Together, Founder & CEO
Culture That Rocks does a uniquely amazing job at demystifying the ever-elusive beast known as culture. Jim Knight's ability to simplify and explain key concepts around understanding and building culture is certainly timely and a massive step towards helping individuals and organizations of all sizes realize the value that it can bring to an enterprise. Like a perfectly arranged song, Culture That Rocks lays out a roadmap for any individual or organization to start their own cultural revolution.
eric chester
Award-Winning Keynote Speaker and Bestselling Author of Reviving Work Ethic and Employing Generation Why
Culture That Rocks is loaded with terrific stories to inspire the want-to, but the WOW doesn't stop there. Jim Knight leverages his wealth of experiences as one of the leading trainers in the entire hospitality industry to provide a generous dose of creative how-to. This is one book that lives up to its billing and every business owner, leader, manager and trainer should read it and heed it! It will leave you standing on your chair waving your lighter, shouting for an encore.
jim gilmore
Strategic Horizons, CEO, Speaker and Co-Author of The Experience Economy and Authenticity: What Consumers Really Want
Fostering a culture that truly engages frontline workers with paying customers is critical to orchestrating compelling experiences. For two decades, Jim Knight has worked tirelessly in the trenches of training and development--the mosh pit of 'human resources'--for one fo the most recognizable and memorable brands on the planet. His guidance in Culture That Rocks is sure to help wake up any organization in need of energizing its soul.
michael knedinger
Yardhouse, President &
Former Bahama Breeze, President
If you want to achieve outstanding and sustainable results, you have found the answer in these writings. Too often, leadership focuses solely on the crafting of strategy, when more often the key to successful outcomes lies with an engaged, passionate and committed organization of brand fans. In Culture That Rocks, Jim Knight has done a masterful job outlining the critical element of cultural transformation and employee engagement and delivers a culture-driven roadmap to success. Read it. Do it!